Campaign Objective: Guinness is running a contest on Instagram to drive awareness for their 'Made of More' campaign. The main objectives for this campaign are to create awareness and encourage users to participate in the contest. Campaign Details (What did we do?): The Instagram contest was separated into 4 phases where each phase is 2 […]
Category// Alcohol / Case Study / Malaysia / Read More
Campaign Objective: GUESS has launched their latest handbag collection and would like to create awareness on it. Nom Nom Media was engaged to help GUESS to reach out to the online audiences and broaden the awareness. Campaign Details (What did we do?): This is a 2-weeks campaign where it was broken down into 2 phases […]
Category// Case Study / fashion / Malaysia / Read More
Campaign Objective: Acer is launching a new hybrid ultrabook where the design is a combination of features and technologies. Thus, they want to create awareness for this new launch as well as hype on social media. Campaign Details (What did we do?): This campaign was kick-started by the placement of blogbuster videos on blogs. Bloggers […]
Category// Case Study / Electronics / Malaysia / Read More
Campaign Objective: KIA is launching a new car model and wants to create awareness for it. Instead of the usual press release of the new model before the launch, KIA runs a "What is Project C?" campaign where the public can guess what the project is and stand a chance to win prizes. Nom Nom […]
Category// Automotive / Case Study / Malaysia / Read More
Campaign Objective: Krushers is a new drink introduced by KFC. It is an ice-blended drink with different flavours which is perfect for Malaysia weather! Thus, KFC wants to create awareness and buzz on their new drinks as people have always associate them with fried chicken only. Campaign Details (What did we do?): Instead of using […]
Category// Case Study / celebrity / F&B / Malaysia / Read More